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BMW has recently produced the ActiveE, a new electric vehicle. But, the Bavarian automaker's objective is to form something much larger than electric. In an effort to achieve their ultimate goal BMW has launched a new campaign, inviting drivers to become "electronauts".

Electronauts are very similar to astronauts. Both are explorers and adventure seekers. And, in the end, electronauts are expected to help the Bavarian automaker study how their distinctive ActiveE  EV and other…

For those of you who have followed the news recently, you are fully aware that the United States government is strongly considering enforcing higher fuel-economy standards. Many automakers are ready to compromise power in order to meet these potential new standards. However, BMW does not have that ability as the company was built on a legacy of speed, bravery and agile handling. Nor, do they want to sacrifice power to meet the strict regulations.  For…

At this point, everyone knows that the American economy is ailing. With millions of Americans out of work and the unemployment rate remaining very high, there is no doubt that America is in grave debt. Unfortunately, the news doesn't like to cover positive efforts towards mending our suffering economy. For example, BMW has shown the American people that they are dedicated to developing sustainable growth at their South Carolina production facility.

Earlier this month…

Even though the all new BMW i3 has yet to be unveiled to the American public, the concept car has already caught the attention of Chicago BMW fans.  The completely, one-hundred percent electric concept car was spotted on Wacker Drive by inquiring BMW enthusiasts. Wondering just what was it doing out there?

After some investigating, we discovered a youTube video of the i3 whipping down Wacker Street following a camera dolly truck. After watching the…

BMW has made themselves known for their quest to perfection. The Bavarian automaker not only ensures that every model they produce seem undefeatable, but they manage to outdo themselves with each new generation. While many might think of the automaker as an uptight perfectionist, we like to think they are wizards, playing with magic!

For example, only wizards could create the BMW E 30 M3. Drivers were captivated by the sheer pleasure the vehicle's…

BMW introduced another special-edition of the M3. Last year, it looked pretty fierce in Frozen Gray. This year, it looks meaner yet in Frozen Black.

Featuring a stark, urbanite shade of matte black with contrasting high-gloss kidney grilles, side-grill elements, and exhaust tail pipe, it's delightfully devilish. The new BMW M5 Frozen-Black edition is also fitted with Novillo leather seats accented with red stitching, bright red brake calipers, and Black M3 GTS wheels with…

For those of you who haven't already heard, the ActiveE is BMW's first-ever pure electric vehicle. Based on the 1 Series Coupe, it sprints from 0-60 mph in under nine seconds!

Needless to say, BMW of Silver Spring and many of our customers, are chomping at the bit for the 700 ActiveE EVs to arrive in metropolitan markets across the country (e.g., New York), starting this fall. How nice it will be…

BMW launched a new eco-friendly sub-brand, the BMW i, they've now released sales goals for the i3, further proving their commitment to the rapidly growing electric vehicle market.  BMW is aiming to sell a minimum of 30,000 units per year starting in 2014!

Think the goal is a little lofty? Consider for a moment that Mini sold 30,000 units of a comparable model, the Clubman, in 2010 - when the market was still…

The 750i ActiveHybrid and 750Li ActiveHybrid - the two gasoline-electric hybrids BMW is introducing to their 7-Series lineup - are anything but ordinary. They come with the federal government's lowest fuel economy rating of all regular-production hybrids. They're the fastest hybrid luxury sedans in showrooms, advancing from 0-62 mpg in a mere 4.7 seconds in sports-car-like fashion.  They're also the only hybrid sedans that wed a twin-turbocharged V-8 to an onboard electric motor…