You could feel the excitement and electricity buzzing in the air at the release of the all new i3, and here at BMW of Silver Spring we watched attentively as it was simultaneously unveiled across the world in New York, Beijing and London.
But wait!
The atmosphere was not the only thing that was electric, as this brand new vehicle is the first all-electric series to be produced by the BMW Group.
The London party was held at Old Billingsgate Market and boasted quite the guest list as movie stars Sienna Miller and James Franco joined the BMW Group in celebrating their newest model. Each celebrity commented on how impressed they were with the new i3, with their overarching message being how eco-friendly and stylish the vehicle was.
Franco, the star of such films as "127 Hours" and "This Is the End," even went on to declare how the new BMW i3 made "Being green cool."1 To repeat that, the internationally famous and immensely hip James Franco thinks the new i3 is cool, need we say more?
The party in London was complete with a DJ and a laundry list of celebrities from musicians to models, however the star of the show was clearly the i3. With state of the art technology the astoundingly lightweight BMW i3 is the first high end car to be designed around an electric drive system. With zero emissions and the legendary drivability of a BMW the i3 is flashier than the celebrities that helped unveil it across the world.
Although the vehicle will only be released in Germany come November 2013, we're eagerly anticipating the i3's arrival at our Silver Spring, MD showroom in the near future. Hey, maybe we can get local born celebrities like baseball legend Brady Anderson and comedian Dave Chappelle to grace our showroom when the i3 joins our new BMW lineup...can't a dealership dream?!
Source: 1 http://www.bmwusanews.com/newsrelease.do;jsessionid=C9183DCE2A6BC7ECEB16D8C060342A33?&id=1760&mid=